Custom stickers are a great way to promote your business or brand. Not only are they eye-catching and unique, but they also last a long time. When you order stickers online, you will find a lot of material to choose from – for good reason.
In order to make sure you get the most out of your custom stickers, it’s important to choose the right material. Here are the top reasons why you should consider your sticker material carefully, and even some tips on how to find the perfect fit for you:
1. It will determine their durability
The material of your custom stickers will determine how durable they are. The right sticker can last up to three years outside, whereas other materials are better suited for one-day events or temporary promotions. Depending on your intended use, you need a different material. As a rule of thumb: vinyl stickers are good for long-term use, whereas paper labels are better suited for short indoor uses.
2. It will affect their appearance
The material of your custom stickers will also affect their appearance. Different materials come with different effects. You can choose between white or clear stickers, metallic looks, glitter and even fluorescent materials. Each will give your product or sticker a different look – so choose wisely and keep your branding in mind.
3. It will affect how much they cost
When you order stickers, you often pay for the amount of material used. This means that the cost of your custom stickers will also be affected by the material you choose. Some materials are more expensive than others. If you want your stickers to be low-cost, we recommend opting for a paper base. But you’d be surprised how affordable most sticker materials are, so shop around.
4. It will determine what kinds of surfaces they can be applied to
Now, it is usually the adhesive that determines what your stickers can be stuck to. Most sticker materials come with a medium-strength adhesive that will stick to 1000s of surfaces. However, if you want to brand a window, a clear sticker is a better option than a non-see-through material. The same applies to products that will be put in the dishwasher – they should not be branded with paper stickers.
5. How to find the right material
There are many different types of materials available for custom stickers, so how do you know which one is right for you? The best way to find the right material is to think about what you want your stickers to do.
- Do you want them to be durable?
- What do you want them to look like?
- Which surface will you apply them to?
- Will they be exposed to water or oil?
Once you know what you want, you can narrow down your choices and find the perfect material for your custom stickers.
Keep these things in mind when you are choosing the material for your custom stickers, and you will be sure to find the perfect fit for you. Do you have any questions or more tips for us? Let us know in the comments below.